Benoît Keane – Profile


In Brief

Benoît Keane is a leading European lawyer. He specialises in European law and European competition law in particular relating to the sports and media sectors. Benoît regularly represents clients before the European Commission and European Courts.     

In Detail

Benoît Keane is qualified as a Solicitor (England & Wales) and Avocat (Barreau de Bruxelles).  He is an experienced adviser on a range of European legal matters to companies, sports organisations, trade associations, public authorities, and media bodies. He regularly acts in cases before the European Commission and the European Courts.

Benoît is based in Brussels and works with clients and law firms across Europe.  Before starting his own practice, Benoît worked for a number of international law firms in Brussels, London and Paris. Clients receive, therefore, the professional service of a dedicated and internationally experienced advocate.

European sports law and European media law

Benoît is recognised as an “expert” in European sports law by the directory Who’s Who Legal and was ranked “Most Highly Regarded” in 2015.  Indeed, he has acted in many of the leading cases of the last decade on a range of matters relating to both the regulatory and commercial aspects of sport.  He has also appeared as an expert witness on EU law before the Court of Arbitration for Sport.

Drawing on this experience, he advises on European sports law issues and, in particular, the application of European free movement and competition law to the regulatory rules of sports organisations as well as their commercial activities.

Benoît has also developed an expertise in European media law.  He advises media organisations on the application of European media law, IP law and competition law to their activities. 

Professional Background

Benoît, who comes from Ireland, read law at University College Cork. He obtained a master’s degree in European law at the College of Europe in Bruges.  He worked in London and Paris for an international law firm before moving to Brussels in 2003 to undertake a stage in the European Commission (DG Competition).  He qualified as a Solicitor of England & Wales in 2003.  He then practised as a lawyer for a number of international law firms in Brussels before establishing his own practice in 2012.  He became an Avocat of the Barreau de Bruxelles in 2017.  

Benoît regularly writes and speaks on developments in European law and policy.  He was recently appointed as a Founding Trustee of the Institute of International & European Affairs (Brussels) having previously served as Chair from 2007 to 2009.  He is the European law contributor to Sports Law Administration and Practice and a member of the Editorial Board of the competition law journal World Competition.

















Bar Memberships

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